Case Study
Emami Cement Limited

Streamlining Communication with Cloud Telephony & IVR

Emami Cement is a leading cement manufacturer in Eastern India, with a capacity of 5.60 million metric tonnes per annum. Recognized with awards like 'Brand of the Decade 2018' and 'Brand of the Year – Cement Segment,' it’s one of the fastest-growing companies in the region. The company is committed to quality and sustainability in all its operations.

Sintex
Related Stats

Size of the Client Business We Are Managing

  • 3,500+ Employees
  • 25 MMTPA Capacity
  • 85+ Branches
Emami Cement

Emami Cement is a leading cement manufacturer in Eastern India, known for its high-quality products and sustainable manufacturing practices. It has rapidly expanded its presence and established a strong foothold in the regional cement industry.

Emami Cement

Industry

Cement

Office Headquarters

Kolkata, India

Founded

2007

Previous Provider & Challenges

  • Emami Cement faced communication challenges due to the lack of a centralized system, dedicated helpline, and structured IVR, leading to inefficiencies in query handling. Poor tracking and limited analytics further hindered decision-making, making it difficult to measure campaign success and optimize customer interactions.
  • The absence of automation caused delays in updating retailers on sales programs and promotions. Inefficient outbound call handling and inadequate reporting made campaign evaluation difficult, impacting overall business productivity.
  • To address this, Emami Cement sought a cloud-based telephony solution with a 24x7 toll-free helpline, multi-language IVR, automated notifications, and a custom reporting dashboard. These enhancements aimed to streamline communication, improve response times, and provide better insights into customer interactions.

What We Offered

Solutions that helped them overcome the pain points.

Toll-Free Number & IVR System

Automated Outbound Calls & SMS Alerts

Custom Reporting Dashboard

Hybrid Telephony for Agents

Live Call Tracking & Mini CRM Integration

Time-Based Call Routing

Why Sarv

Reasons why most brands are putting their trust in the solutions we are offering?

  • Brief of Solution We Offered

    Toll-Free Number & IVR System

    Toll-Free Number & IVR System

    Retailers and customers can connect with Emami Cement seamlessly.

    Automated Outbound Calls & SMS Alerts

    Automated Outbound Calls & SMS Alerts

    Retailers receive regular updates on their sales points and promotions.

    Custom Reporting Dashboard

    Custom Reporting Dashboard

    Enables Emami Cement to track call logs, agent performance, and campaign effectiveness.

    Hybrid Telephony for Agents

    Hybrid Telephony for Agents

    Employees can attend calls from mobile phones, ensuring accessibility and flexibility.

    Live Call Tracking & Mini CRM Integration

    Live Call Tracking & Mini CRM Integration

    Agents can track and manage calls efficiently while maintaining records.

    Time-Based Call Routing

    Time-Based Call Routing

    Calls are handled differently during and after working hours to optimize response efficiency.

  • What Makes Sarv Capable

    Expertise in Large-Scale Communication

    Expertise in Large-Scale Communication

    Specialized in managing communication setups for manufacturing and retail businesses.

    Scalable Cloud Infrastructure

    Scalable Cloud Infrastructure

    Efficiently handles high call volumes with a reliable cloud-based system.

    Seamless CRM Integration

    Seamless CRM Integration

    Easily integrates with existing business processes and CRM platforms.

    Customizable & Cost-Effective Solutions

    Customizable & Cost-Effective Solutions

    Tailored solutions designed to meet unique business requirements within budget.

  • What We Offered Extra

    Call Analytics & Reports

    Call Analytics & Reports

    Track performance with custom dashboards for real-time insights.

    Call Forwarding & Escalation System

    Call Forwarding & Escalation System

    Ensure seamless query resolution by escalating unresolved issues to senior management.

    API Integration

    API Integration

    Automate customer interactions and updates with seamless system integration.

    Feedback Collection System

    Feedback Collection System

    Gather valuable customer feedback to enhance service quality and satisfaction.

Customer Satisfaction

Trusted by over 50,000 companies of all sizes

  • samsung
  • Bharat Electronics
  • logo of income tax department india
  • Route Mobile
  • Tanla
  • Tikona