Shine.com, HT Media’s recruitment platform, connects job seekers and employers more efficiently. As one of India’s top job portals serving millions monthly, Shine needed a scalable outreach solution that could keep communication personal. That’s where Sarv stepped in.
Shine.com, is a recruitment platform that has embraced cutting-edge technology and a candidate-centric approach to transform the hiring landscape. The portal’s popularity is evident with over 60 MN+ registered candidates and 3 lakh+ active job listings from top companies.
Industry
RecruitmentHeadquarters
GurgaonFounded
2008Key communication and scaling challenges Shine.com needed to solve:
Solutions that addressed Shine.com’s communication and scalability needs.
Reasons why most brands are putting their trust in the solutions we are offering?
Sarv efficiently manages 3 to 5 lakh calls per day for Shine.com, ensuring smooth and uninterrupted operations.
The platform supports parallel call handling, enabling quicker campaign execution without delays.
Dynamic IVR flows personalize each call using variables like the candidate’s name, creating a more engaging experience.
Provides live analytics and dashboards to track campaign performance, response rates, and team productivity.
Intelligent retry logic and API-driven workflows increase the chances of reaching the right contact at the right time.
Automates repetitive tasks, reducing manual workload and freeing up support and sales teams for higher-value activities.
Sarv deployed a high-capacity voice broadcasting and IVR system capable of handling 5–6 lakh calls per day with 2,000+ CPM, ensuring stable and uninterrupted communication at scale.
We enabled deep backend integration with Shine.com’s systems to support dynamic personalization, real-time analytics, Caller ID configuration, and seamless campaign automation.
From IVR flow setup to testing and optimization, our team worked closely with Shine.com to ensure a smooth, hassle-free rollout and continued performance support.
Job seekers reached monthly through personalized outbound voice campaigns.
Daily interactions handled via automated IVR flows, reducing manual effort.
Monthly candidate responses tracked through real-time DTMF input and callback data.
Recruiter inquiries and follow-ups managed each month through inbound call handling.
Intelligently directed user responses to relevant teams or recruiters based on DTMF inputs and campaign logic.
Delivered real-time insights on call status, user actions, and campaign performance to support data-driven decision-making.
Ensured campaign management and tracking could be accessed across desktop, mobile, and cloud systems with no disruption.
IVR messages were delivered in multiple regional languages to ensure reach and engagement across diverse user bases.
Multiple call flows were created for different job categories, recruiter types, and campaign goals.
Tightly integrated with Shine.com’s backend to manage contact lists, Caller ID, and IVR configuration dynamically.
Infrastructure built to ensure high availability with scalable cloud hosting and automatic failover mechanisms.
A unified dashboard to monitor outbound performance, call response, and real-time interaction metrics.
Tracked user behavior (keypresses, call pickups, drop-offs) to better qualify leads and improve follow-up actions.
Ongoing technical support and onboarding assistance ensured smooth adoption and system optimization.
“We would like to take a moment to express our appreciation for the excellent services Sarv has been providing. Sarv Web has been a reliable partner in enhancing our communication processes, and your solutions have significantly improved our outreach and overall efficiency.”
